Product
Pipeline generationSales assistantCRM data captureMeeting assistantMigaru PagesSwitch to Migaru in four steps
Already have an account? Log in
Ten CRMs to use instead of HubSpot are Migaru (ours), Lightfield, Salesforce, Attio, Pipedrive, Day.ai, Clarify, folk, Close and Copper. Which suits you depends on how you sell, so each is listed with what it charges, whether it has a free plan, and who it is for.
| CRM | How you pay | Starts at | Free plan |
|---|---|---|---|
| Migaru | Fixed: per user or per workspace | $35 per user per month | No; 14-day trial |
| Lightfield | Usage credits, unlimited seats | Pay as you go | Free credits to start |
| Salesforce | Per user, by edition | $25 per user per month | No; 30-day trial |
| Attio | Per seat, plus AI credits | Free; Plus from $35 a seat | Yes, up to 3 seats |
| Pipedrive | Per seat, by plan | $14 per seat per month | No; 14-day trial |
| Day.ai | Per AI agent | Free; Turbo $25 an agent | Yes |
| Clarify | Credits, unlimited seats | Free; paid from $20 a month | Yes |
| folk | Per member | $24 per member per month | No; 14-day trial |
| Close | Per seat | $9 a month for one seat | No; 14-day trial |
| Copper | Per seat | $23 per seat per month | No; 14-day trial |
| HubSpot, for reference | Per seat, by hub and tier | Free; Sales Hub from $20 a seat | Yes |
Prices as each company lists them, checked .
An AI-native CRM that keeps the record from your email, calendar and calls, drafts follow-ups for a person to send, and charges a fixed price with no credits for AI work.
Choose it over HubSpot if
An AI-native CRM that records your calls and can send sequences for you, priced on usage credits with unlimited seats.
Best for
The enterprise CRM platform, now sold as Agentforce Sales in per-user editions, and customisable almost without limit.
Best for
A flexible AI CRM for startups, with a free plan, per-seat pricing and monthly AI credits.
Best for
A pipeline-first sales CRM for small businesses, priced per seat, with the Nova meeting assistant on every plan.
Best for
An AI-native CRM built around customer memory, with a meeting assistant and pricing per AI agent.
Best for
An autonomous CRM with its own meeting recorder, a free plan with unlimited seats, and AI priced in credits.
Best for
A relationship CRM for small teams, with LinkedIn capture, email campaigns and AI assistants, priced per member.
Best for
A sales CRM for inside sales teams, with built-in calling, SMS and sequences, priced per seat.
Best for
A CRM built into Google Workspace that captures contacts and email from Gmail and Calendar, priced per seat.
Best for
Connect HubSpot with a read-only key and choose what comes: companies, contacts, deals, notes and tasks, with their owners, their stages and the links between them. Or export each object as a CSV file and import it, mapping columns onto your fields. Then connect your mailbox and calendar and the conversations fill in around them. Workflows and sequences don't import: describe each rule in a sentence to rebuild it, on Pro and above.
Migaru, Lightfield, Salesforce, Attio, Pipedrive, Day.ai, Clarify, folk, Close and Copper are ten to consider. Which is best depends on how you sell, so this page lists each with what it charges, whether it has a free plan, and who it suits. Migaru is ours: choose it if you want the record kept for you without choosing hubs, tiers and add-ons.
Attio, Day.ai and Clarify have a free plan. Migaru has no free plan: Starter and Pro start with a 14-day free trial.
It is if you want the record kept for you without choosing hubs, tiers and add-ons, you'd rather pay one price for the whole team than pay per seat, or you want follow-ups and sequence steps to go through a person before they reach a customer. If you want marketing, sales and service on one platform, HubSpot may suit you better. Migaru vs HubSpot compares the two in full.
Connect HubSpot with a read-only key and choose what comes: companies, contacts, deals, notes and tasks, with their owners, their stages and the links between them. Or export each object as a CSV file and import it, mapping columns onto your fields. Then connect your mailbox and calendar and the conversations fill in around them. Workflows and sequences don't import: describe each rule in a sentence to rebuild it, on Pro and above.
Updated
What each CRM charges and offers was checked against its own pricing, product and help pages, which its comparison with Migaru links to. Prices and plans change, so check theirs before you decide. Checked .
Connect a mailbox and watch Migaru fill in accounts and contacts from the people you've been talking to.
Free for 14 days. Cancel before it ends and you won’t be charged.