# Close alternatives Ten CRMs to consider, and who each suits. > Ten CRMs to use instead of Close are Migaru (ours), Lightfield, HubSpot, Salesforce, Attio, Pipedrive, Day.ai, Clarify, folk and Copper. Which suits you depends on how you sell, so each is listed with what it charges, whether it has a free plan, and who it is for. ## At a glance | CRM | How you pay | Starts at | Free plan | | --- | --- | --- | --- | | **Migaru** | Fixed: per user or per workspace | $35 per user per month | No; 14-day trial | | Lightfield | Usage credits, unlimited seats | Pay as you go | Free credits to start | | HubSpot | Per seat, by hub and tier | Free; Sales Hub from $20 a seat | Yes | | Salesforce | Per user, by edition | $25 per user per month | No; 30-day trial | | Attio | Per seat, plus AI credits | Free; Plus from $35 a seat | Yes, up to 3 seats | | Pipedrive | Per seat, by plan | $14 per seat per month | No; 14-day trial | | Day.ai | Per AI agent | Free; Turbo $25 an agent | Yes | | Clarify | Credits, unlimited seats | Free; paid from $20 a month | Yes | | folk | Per member | $24 per member per month | No; 14-day trial | | Copper | Per seat | $23 per seat per month | No; 14-day trial | | Close, for reference | Per seat | $9 a month for one seat | No; 14-day trial | Prices as each company lists them, checked 2026-09-28. ## 1. Migaru An AI-native CRM that keeps the record from your email, calendar and calls, drafts follow-ups for a person to send, and charges a fixed price with no credits for AI work. **Choose it over Close if:** - Your selling happens in email and meetings more than on the phone. - You want the record kept for you, with a brief before each call. - You want follow-ups read by a person before they go. Starts at: $35 per user per month. Free plan: No; 14-day trial. [Migaru vs Close](https://www.migaru.ai/compare/migaru-vs-close.md). ## 2. Lightfield An AI-native CRM that records your calls and can send sequences for you, priced on usage credits with unlimited seats. **Best for:** - Teams that want calls recorded, LinkedIn activity synced, and sequences sent for them by email and on LinkedIn, paying for AI usage rather than for seats. Starts at: Pay as you go. Free plan: Free credits to start. [Migaru vs Lightfield](https://www.migaru.ai/compare/migaru-vs-lightfield.md). ## 3. HubSpot The all-in-one customer platform: free CRM tools, then marketing, sales and service hubs priced per seat. **Best for:** - Companies that want marketing, sales and service on one platform, starting from free CRM tools and adding paid seats later. Starts at: Free; Sales Hub from $20 a seat. Free plan: Yes. [Migaru vs HubSpot](https://www.migaru.ai/compare/migaru-vs-hubspot.md). ## 4. Salesforce The enterprise CRM platform, now sold as Agentforce Sales in per-user editions, and customisable almost without limit. **Best for:** - Large or complex sales organisations, with territories, quotes and approvals, and an admin or partner to build it out. Starts at: $25 per user per month. Free plan: No; 30-day trial. [Migaru vs Salesforce](https://www.migaru.ai/compare/migaru-vs-salesforce.md). ## 5. Attio A flexible AI CRM for startups, with a free plan, per-seat pricing and monthly AI credits. **Best for:** - Startups that want to model their own data and workflows, with a free plan for a team of up to three. Starts at: Free; Plus from $35 a seat. Free plan: Yes, up to 3 seats. [Migaru vs Attio](https://www.migaru.ai/compare/migaru-vs-attio.md). ## 6. Pipedrive A pipeline-first sales CRM for small businesses, priced per seat, with the Nova meeting assistant on every plan. **Best for:** - Small businesses that want a visual pipeline they move by hand, a meeting assistant on every plan, and a large marketplace of integrations. Starts at: $14 per seat per month. Free plan: No; 14-day trial. [Migaru vs Pipedrive](https://www.migaru.ai/compare/migaru-vs-pipedrive.md). ## 7. Day.ai An AI-native CRM built around customer memory, with a meeting assistant and pricing per AI agent. **Best for:** - Teams that think of the CRM as memory to ask, and want a free tier, paying only for the AI agents they deploy. Starts at: Free; Turbo $25 an agent. Free plan: Yes. [Migaru vs Day.ai](https://www.migaru.ai/compare/migaru-vs-day-ai.md). ## 8. Clarify An autonomous CRM with its own meeting recorder, a free plan with unlimited seats, and AI priced in credits. **Best for:** - Teams happy for the CRM to update the pipeline on its own, who want a free plan with unlimited seats. Starts at: Free; paid from $20 a month. Free plan: Yes. [Migaru vs Clarify](https://www.migaru.ai/compare/migaru-vs-clarify.md). ## 9. folk A relationship CRM for small teams, with LinkedIn capture, email campaigns and AI assistants, priced per member. **Best for:** - Relationship work with partners, investors, communities or agency clients, and people found on LinkedIn added in one click. Starts at: $24 per member per month. Free plan: No; 14-day trial. [Migaru vs folk](https://www.migaru.ai/compare/migaru-vs-folk.md). ## 10. Copper A CRM built into Google Workspace that captures contacts and email from Gmail and Calendar, priced per seat. **Best for:** - Companies that live in Google Workspace and want their CRM inside Gmail. Starts at: $23 per seat per month. Free plan: No; 14-day trial. [Migaru vs Copper](https://www.migaru.ai/compare/migaru-vs-copper.md). ## Leaving Close Export leads, contacts and opportunities from Close as CSV files. Import leads as accounts, contacts as contacts and opportunities as deals, mapping columns onto your fields, then connect your mailbox and calendar. [Switch from Close in four steps](https://www.migaru.ai/migration/close.md). ## Frequently asked questions ### What are the best alternatives to Close? Migaru, Lightfield, HubSpot, Salesforce, Attio, Pipedrive, Day.ai, Clarify, folk and Copper are ten to consider. Which is best depends on how you sell, so this page lists each with what it charges, whether it has a free plan, and who it suits. Migaru is ours: choose it if your selling happens in email and meetings more than on the phone. ### Which Close alternatives have a free plan? HubSpot, Attio, Day.ai and Clarify have a free plan. Migaru has no free plan: Starter and Pro start with a 14-day free trial. ### Is Migaru a good alternative to Close? It is if your selling happens in email and meetings more than on the phone, you want the record kept for you, with a brief before each call, or you want follow-ups read by a person before they go. If your team makes a lot of calls and needs a dialer and SMS, Close may suit you better. Migaru vs Close compares the two in full. ### How do I switch from Close? Export leads, contacts and opportunities from Close as CSV files. Import leads as accounts, contacts as contacts and opportunities as deals, mapping columns onto your fields, then connect your mailbox and calendar. ## Sources What each CRM charges and offers was checked against its own pricing, product and help pages, which its comparison with Migaru links to. Prices and plans change, so check theirs before you decide. Checked 2026-09-28. ## Alternatives to other CRMs - [Lightfield alternatives](https://www.migaru.ai/alternatives/lightfield.md) - [HubSpot alternatives](https://www.migaru.ai/alternatives/hubspot.md) - [Salesforce alternatives](https://www.migaru.ai/alternatives/salesforce.md) - [Attio alternatives](https://www.migaru.ai/alternatives/attio.md) - [Pipedrive alternatives](https://www.migaru.ai/alternatives/pipedrive.md) - [Day.ai alternatives](https://www.migaru.ai/alternatives/day-ai.md) - [Clarify alternatives](https://www.migaru.ai/alternatives/clarify.md) - [folk alternatives](https://www.migaru.ai/alternatives/folk.md) - [Copper alternatives](https://www.migaru.ai/alternatives/copper.md) - [All comparisons](https://www.migaru.ai/compare.md) [Start free trial](https://app.migaru.ai/sign-up) or [request a demo](https://www.migaru.ai/book-demo). --- Canonical page: https://www.migaru.ai/alternatives/close Last updated: 2026-10-10